Friday, 18 February 2011

Define: Internet Protocol television (IPTV) is a system through which Internet television services are delivered using the architecture and networking methods of the Internet Protocol Suite over a packet-switched network infrastructure, e.g, the Internet and broadband Internet access networks, instead of being delivered through traditional radio frequency broadcast, satellite signal, and cable television (CATV) formats. this can help TV companies as with the internet their audience has another chance to watch programs again on things like 4OD and BBC iPlayer. this helps the companies because i can widen the audience and more space for advertising, making the more profitable. 

the development of IPTV has changed many aspects in the television industry now there are more and more channels joining IPTV and are broadcasting more and more TV-shows and series. also channels have started producing shows that are specifically created for the internet. channel have a web series called dub-plate drama that has been rather successful and other channels are following suit by creating shows.



Impact of the Internet on Media Production

1. Wikipedia describes Internet Protocol Television (IPTV) as:

        "a system through which Internet television services are delivered using the architecture and networking methods of the Internet Protocol Suite over a packet-switched network infrastructure, e.g., the Internet andbroadband Internet access networks, instead of being delivered through traditional radio frequency broadcast, satellite signal, and cable television (CATV) formats."

In our own words, this essentially describes IPTV as an alternative to the radio frequencies television traditionally uses. Instead of radio frequencies, IPTV allows television companies to utilise a 'packet-based network structure'. Examples of this include BBC's live streaming of its content over its iPlayer service, or Channel 4's On Demand 4oD service.

2. how do you think that the development of iptv has changed the television industry over time.

I think that the television industry has changed because shows get more viewing  figures because of the capability of watching TV shows through a live-stream via a laptop so people wont miss episodes as often if there not at home ect. Also with this there are now web series which are essentially the same to TV shows but on the internet at its time slot. These shows are a lot cheaper to make but are popular. The level of quality control has been increased on every episode of a series due to the fact that people can go back to watch episodes when ever they like .

we like hairy bumhole, mmmmmmhhhhhhhhhhhh sexy.

impact of the internet on media production

'Internet Protocol television (IPTV) is a system through which Internet television services are delivered using the architecture and networking methods of the Internet Protocol Suite over a packet-switched network infrastructure, e.g., the Internet andbroadband Internet networks, instead of being delivered through traditional radio frequency broadcast, satellite signal, and cable television (CATV) formats' This is a quote from wikipedia. 


Internet protocol television is television broadcasted over the internet, rather than what 

Impacts of the internet on Media Production

Internet protocol television is a service through internet television and uses broadband rather than satellite signal and cable television. High speed net connection. Packets of data sent across the net. Youtube and 4OD are examples of this.


The television industry has changed over time because IPT allows us to watch HD videos using the internet

 

IPTV

In the uk we are seeing an increasing number of digital tv services delivered over a broadbrand internet connection. These services include: BBC i player, BT vision, Virgin on demand service, Sky anytime +, Seesaw and Youview.

IPTV stands for Internet Protocol TV. Broadband is required to access IPTV, but with convergence many people can now view these services on phones and such. IPTV can be accessed through a variety of tubes including corporate or building centred LANs.

IPTV carries several advantages over old-school typical television.   It is carried over telephone lines, telephone companies are in a prime position to offer IPTV services initially, but it is expected that other carriers will offer the service in the future. IPTV companies have promised faster and more efficient streaming speeds than current VoD (Video on Demand) services such as BBC iPlayer, and therefore theoretically reduced prices to operators and subscribers alike.

The development of IPTV will obviously be seen by many as a good development for consumers, however, it seems that ISPs and telephone companies will benefit more from increased revenue than will actual end-consumers.






Friday, 11 February 2011

Long Tail

The Long Tail theory is the idea of a niche product which  or possibly more than a mainstream medium.
An example of the Long Tail theory is 'How It Works' as a niche programme, and 'Two and a Half Men' as a mainstream form of media.

The first media product we have chosen to research is 'How It Works'
The long tail:
Basically, the long tail theory suggests that because of the internet, the sum of all niche tv channels such as eurosports can now gross more than main stream tv channels like the BBC.

Niche Channel:
An example of a niche tv channel is Sky Sports. This allows its viewers to view different sports such as Football and Cricket on one channel.

Sky sports 1 share viewing percentage as of Jan 2011 is 1.2


Main stream channel:
The BBC is an example of a main stream channel. It gives a variety of tv shows such as soaps and dramas.

BBC 1 share viewing percentage is 20.7 as of January 2011.
The long tail is an economic theory which details the financial viability of niche media products.

Niche films
Mongol- 2007 about Genghis khan
Flags of our fathers - 2006 American war against Japan
Letters from Iwo Jima - 2006 Japanese side of the war with America

The total Gross of all three films £161,000,000

The total gross of Harry potter and the philosophers stone £974,000,000

This shows that the theory of the long tail doesn't work as a mainstream market film made nearly 6 times the profit of three niche films. 

Media an' that

Long Tail
This is to to do with niche and mainstream and how they compare to one another in a modern age. In the past, the mainstream dominated all niche products because there were not specific TV channels or websites for these niche markets. Today we have TV channels such as "Teachers TV" which are specifically created for teachers. This is a niche market.
The Long Tail theory is that with the internet, niche markets have become as accessable and in some ways as popular as mainstream products.

In our research  the BBC holds the majority of this country's viewing figures which is a mainstream channel. Compared to channels like Nicktoons and MTV which hold about 0.8 percent of the UK's viewing figures.  This disproved the theory of long tail because the niche channels clearly are not as popular as the mainstream.  

'Long Tail Theory'

We have researched using the website Barb.co.uk to collate information about 3 niche TV channels to see if their viewing figures could equal or dominate the figures of one mainstream channel. We did this to prove if the Long Tail Theory by Chris Anderson is correct. 
In our findings we have proved with particular channels that we picked, that his theory cannot be applied in every situation to do with the more of less view. The Long Tail Theory is that in the advent of broadband internet it had transformed economics, commerce and consumption; which can be shown through iTunes, YouTube and social networking sites.


Define Niche: a position particularly well suited to the person who occupies it.


Define Mainstream: Mainstream is, generally, the common current of thought of the majority. However, the mainstream is far from cohesive; rather the concept is often considered a cultural construct. It is a term most often applied in the arts (i.e., music, literature, and performance)

3 Niche TV Channels

Channel                        Average Daily Reach                             Weekly Reach           
                                    000s                        %                        000s                        %           

Motors TV                    61                        0.1                        329                         0.6
BET                               48                        0.1                        195                        0.3
Animal Planet            218                        0.4                        904                        1.6
Totals                         327                        0.6                        1428                      2.5

Main Stream

Channel 4                    16,653                        29.1                        40,218            70.4            

The long tail theory

We looked at the proportion of media consumption for both niche and mainstream television channels. We used Barb to compare the average daily viewing figures for a number of different Niche television channels, we found that even six different niche programmes together still couldn't top the overall views of a day on a channel such as BBC1. Niche programmes are aimed at specialist audiences, for example:


Niche



  • Horse + Country - 34000 average daily views.
  • Lava TV - 28000 average daily views.
  • Liverpool FC TV - 109000 average daily views.
  • Men and Movies - 19000 average daily views.
  • My channel - 9000 average daily views.
  • The africa channel - 18000 average daily views.
Mainstream
  • In comparison BBC1 recieves 30,449,000
These figures show that the Long Tail Theory does not always apply as the mainstream channel clearly has alot more veiws than the specialist channels put together. This is because BBC1 is a national channel watched by most of the UK but obviously the niche channels are aimed at specialist audiences so are only watched by minorities that are interested in that kind of tv.
Long tail theory
It is the availability of products and it says that the development of technology in recent years though the internet had made everything to be more assessable and almost instant. This has allowed niche markets to be of more value within the markets and increase the amount of niche markets. The theory argues that you many niche market can meet the revenue of a mass market.
This is an example of our research on various tv channels:
Niche TV channels such as Animal Planet     - 218000
                                            BBC Parliament  - 127000
                                            Food Network     - 153000
ratings added together do not make up a rating of a mainstream TV channel however.The mainstream of
                                            BBC1                  - 30449000
has more ratings than three niche TV channels added together therefore the theory of 'the longtail' is not true in this case. 


Activity 2


'We Think' theory believes that our 'knowledge' is shifting in the online age because people can share ideas and thoughts because of the internet by giving them a voice and giving them freedom.

'Wikinomic' theory believe that mass collaboration changes everything because anyone can edit, adding, removing and changing material.    

         -    'Wikinomics is based on four ideas: Openness, Peering, Sharing, and Acting Globally.'

Friday, 4 February 2011

1. What is the role of the copyright and trade marks act (2002)?
This act is an amendment of the copyright, designs and patents act 1988 that protects copyrighted material.

2. What is the role of Ofcom?
"Ofcom's responsibilities are wide-ranging, covering all types of industries and processes. It has a statutory duty to the interests of citizens and consumers by promoting competition, and protecting consumers from what might be considers harmful or offensive material. Some of the main areas Ofcom presides over are licensing, research, codes and policies, complaints and competition. Ofcom has a policy to undertake many consultation processes."

3. How do you think downloading tv programmes and films for free have effected the tv and film industries?
Downloading a tv show illegally could effect its budget for a later series of the show. TV shows that get a good amount of audience on so are then put out on dvd and the dvd sales show how popular the show is, the higher the dvd sales there is more chance of the channel the show is on will give them a bigger budget, if they don't make money on dvd sales then they will properly receive a lower budget for next series and the quality of the show might go down. 

Although, the opposing argument for this is that                                                       

and we smell like poo poo <3 mint-tea

Copyright

What is the role of the Copyright and Trade Mark Act (2002)?






What is the role of Ofcom?


To identify affects in communication

How do you think of downloading TV Programmes and Films  for free have effected the TV and Film Industries?


The industry might be losing money because people are downloading for free.

Do you agree with the new copyright proposal on downloading set out by Ofcom? Why?

We believe it will be hard to keep control on the downloading as so many people download all the time so they will have so much work to do to keep an eye on the amount of downloads people are doing.
1. The Copyright and Trademarks act is a law introduced in 2002 to protect content creators. It is a revision of the 1988 act, which by 2002 had become redundant and outdated with the advent of the internet and increasing ease of copying material.

Officially, the act's definition is as follows:

This Act amends the criminal provisions in intellectual property law, more specifically the law relating to copyright, rights in performances, fraudulent reception of conditional access transmissions by use of unauthorised decoders and trade marks. The Act brings about some rationalisation of these criminal provisions by removing some of the differences. The three areas in which rationalisation is provided by the Act are maximum penalties for certain offences in intellectual property law, police search and seizure powers relating to offences and court orders on forfeiture of illegal material that may have been seized during investigation of offences. The Act does not make any changes to the scope of criminal offences in intellectual property law so that the type of behaviour that can give rise to an offence remains the same.

In other words, the updated version of the 1988 "Copyright, Decisions and Patents Act" ensures maximum protection for content creators, and means that anyone caught reusing copyrighted material without express permission may be fined and in extreme cases (mass distribution of copyrighted content, for example) even receive a criminal record.

There are omissions to this: for example, copyrighted material is allowed to be used without either express permission or payment if the intent is to "parody or review". This is how clip shows and review shows can afford to operate.

2. Ofcom's chief role is to enforce the 9 o'clock watershed; they also patronise the elderly.
What is the role of the Copyright and Trade Marks Act 2002?

The role of the Copyright and Trade Marks Act 2002 can be described in quite a few ways:

To Protect copyrighted material and trade marks, and assist in persuing the majority of people infringing these laws.
to give copyright and trade mark holders a sense of security for their product.

What is the role of Ofcom?

The role of ofcom is to further protect these copyrights and trade marks and to help pursue the culprates infringing these rights.

How do you think downloading TV programmes and Films for free have affected the TV and film industries?

What first comes to mind when considering the damage done to the TV and Film industries is Loss, profit, and the effect that has on the economy. Clearly as more people start to download these products for free over the internet, potential profits are lost. customers who may have ended up buying it from a retail store now do not need to as the product has been found cheaper elsewhere.
However, though potential profits are lost, More people would probably end up consuming the product (depending on how easy it is to find for free). so if anything, companies in the TV and film industry may find themselves better off through the increased advertisement of their product (As its more affordable).

Do you agree with the new copyright proposoal and why?

This new copyright proposal can be seen as counterproductive for consumers, so i see this copyright proposal as Disagreeable for that matter. This is because the proposal has clearly been set against consumers of pirate material, and in favor of the TV and Films industry. It also disregards the nature of availability and the issue of finding media that is out of print which may only be available through illegitimate sources.

Downloading TV/Film

1. Downloading for personal use

Downloading a tv show for your own use is illegal, you would gain the file of the download from an unofficial party who dose not own the rights so no money gets paid to the creative force of the program. We personally feel that this is a wrong thing to do because it is wrong to take things with out paying when you didn't own them but also illegally downloading could effect the shows future because the show would make less money so no profit  and this could end up with the show getting a lower budget for the future.

Although, you could argue that because online you are only viewing a digital copy of the tv show and not an actual copy of the tv show you are in essence not taking away anything from the production companies.

2. Downloading and giving to to a friend in exchange for money

and i Patrick have a massive head + even larger forehead.

Downloads

Downloading a particular TV show for personal use is ok.

Yes, if the form of media is available for free then why would you pay for it. Also if everyone else is getting it for free with no negative consequences its worth doing.

It is okay if i download a TV programme, watch it then give to a friend in exchange for money.

Yes, if they are not clever enough to download it for free and want the product then why not sell it to them.
"Downloading a particular TV show for personal use is ok."
Our opinions on the subject at hand are that downloading a particular TV show for personal use is morally, if not legally, acceptable.

"It is OK if I download a TV program, watch it then give it to my friend in exchange for money."
If you sell your mate a torrent, you're a bit of a slut. who sells his soul to the devil! and he eats it up.

illegal downloads.

Downloading a particular TV show for personal use is ok. 


We believe this statement is correct, within a certain extent. We think this is ok as long as it is not done too much or too regular and not everyone does it. It would be wrong if everyone did this instead of watching television itself. 






It is ok if I download a TV programme, watch it then give to a friend in exchange for money.



Illegal Download and Copyright Questions

1) Downloading a particular TV show for personal uses is ok?
We feel that this is still illegal as the copy of the show downloaded would be from an illegal source. In a way we personally feel that to some extent this is okay.

2) Is it okay if i download a TV program, watch it, then give to my friend in exchange for money?
in answer to this question we feel that to sell a show that was downloaded for free and then sold for profit is wrong because they don't have the right to sell and profit from the product and also we feel that it is morally wrong.

Both are illegal, but to sell the TV program as well  as download it effects the production company more so, which is worse.

3) What is the role of the Copyright and Trade Marks Act 2002?
The Act brings about some rationalisation of these criminal provisions by removing some of the differences. The three areas in which rationalisation is provided by the Act are maximum penalties for certain offences in intellectual property law, police search and seizure powers relating to offences and court orders on forfeiture of illegal material that may have been seized during investigation of offences. The Act does not make any changes to the scope of criminal offences in intellectual property law so that the type of behaviour that can give rise to an offence remains the same. 


4) What is the role of Ofcom?
Ofcom, is the independent telecommunications regulator and competition authority for the communication industries in the United Kingdom They regulate the TV and radio sectors, fixed line telecoms and mobiles, plus the airwaves over which wireless devices operate.


5) How do you think downloading TV programmes and Films for free have effected the TV and Film industries?
It has effected the TV and Film industries as the production companies aren't making any profit. Which in turn means that there is less money for more TV programmes or films to be produced as the companies won't have the funds to make more.


6) Do you agree with the new copyright proposal on downloading set out by Ofcom? Why? 'Broadband customers who are caught downloading copyrighted material three times in the same year will have their names passed to rights holders, under the new proposal outlined by Ofcom. We don't agree with this as it depends whether you are then distributing the downloaded item for a profit, then the names should be passed on. But if it is for personal use, then it should be more acceptable but still be seen as illegal, with less of a consequence.

Downloading TV shows

Is it okay to download TV shows for personal use?

Downloading a TV show for personal use is a much less ethical grey area than distribution for profit as the financial losses for the TV network/company in question are only the advertising revenue from one potential viewer.

Is it cool to then sell downloaded TV shows

No, the quality will be potentially poorer quality than if it was viewed from a legitimate source. You would also be breaking the law and could be sued extensively. One must also consider the artistic endeavour of the artists involved in the production of the television show and question the moral integrity of a person who would deny a living to those who create the content they so willingly consume.


http://www.youtube.com/watch?v=fS6ncGEyszc